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Salwa Al-Baker

Consultant and Trainer in Human Resources and Public Relations

I believe that the human being is the true wealth of any organization.

With over 17 years of experience, I contribute to building healthy work environments, developing performance systems, and enhancing corporate communication with high efficiency.

0097430194499

info@salwahalbaker.com

About me

Salwa Al-Baker,
An expert in the field of human resources and public relations, I have extensive hands-on experience spanning over 17 years in leading teams, developing institutional systems, and building effective corporate communication initiatives.
My professional journey began with a strong academic background in business administration and human resources, supported by international certifications.
I believe that continuous development and lifelong learning are the path to achieving both organizational and personal excellence.

My practical experiences:

Head of Public Relations and Human Resources Department

Ras Laffan Electricity Company Limited (May 2012)

External Courses
Coordinator

Supreme Council of Health
(April 2009 – May 2011)

Health
Educator

National Health Authority
(March 2008 – April 2009) 

My qualifications:

Academic Qualifications and Professional Certifications

Bachelor of Business Administration (BBA), Human Resources - Lusail University

Professional Diploma in Human Resources – Qatar University

Higher Diploma in Public Relations – Chartered Institute of Public Relations (CIPR)

Diploma in Business English – British Council

Higher Diploma in Nursing – National Health Authority

Salwa Al-Baker's certificates:

كوتش محترف معتمد من PCC من الاتحاد الدولي للكوتشنج
Professional Certified Coach (PCC) – International Coach Federation (ICF)
شهادة معتمدة دوليًا في إدارة الموارد البشرية
Internationally Certified Human Resources Management Certificate
Lead Trainer for the Human Resources Course on Institutional Performance Management.

My skills:

Skills and competencies

  • Comprehensive leadership in human capital management through
  • Developing integrated strategic plans aligned with the organization's vision and long-term objectives.
  • Efficiently leading recruitment processes by selecting competencies based on Key Performance Indicators (KPIs).
  • Motivating teams by fostering a collaborative work environment and integrating HR and PR roles in internal communications.
  • Full command of local and international labor laws, ensuring full compliance.
  • Utilizing modern technical systems to support HR functions and enhance operational efficiency.
  • Designing training and professional development programs based on performance evaluations.
  • Planning and organizing internal events, advertising campaigns, and conferences to enhance corporate identity.
  • Possessing effective communication skills with all internal and external stakeholders.

My Projects:

  • Designing and developing the website for Ras Laffan Electricity Company.
  • Developing the OTS electronic evaluation system.
  • Developing the Employee Self-Service (ESS) system and integrating HR records with the digital platform.
  • Developing the leave management system and integrating it with employee payroll (H-Track).
  • Owner and Manager of a Tourism Project Specializing in Qatari and Global Tourism.

Salwa's message

I believe that true success in business can only be achieved by valuing and empowering people, employees are the beating heart of any thriving organization. My professional journey began with a deep passion for building motivating work environments that foster creativity, collaboration, and respect. I constantly aspire to be an active force in developing human capital and cultivating an institutional culture rooted in responsible leadership, strategic management, and a commitment to sustainable excellence. My vision is to create a positive impact that extends beyond organizational growth to benefit society as a whole, through human development initiatives and empowering individuals to reach their highest potential.

Contact me:

For professional inquiries and communication:

0097430194499

info@salwahalbaker.com